Brand & Marketing Collateral
A series of promotional posters created for Tango Caffe with the aim of promoting various themed evenings and events. Each design was created with the aim of capturing the unique atmosphere of each event.
client
Tango Caffe, Subotica
year
'23
Graphic Design
Marketing
Problem
As a popular venue with a varied program, Tango Caffe faced the challenge of how to effectively communicate the specific atmosphere of each individual event, from energetic parties to intimate acoustic evenings. They needed a consistent yet flexible visual approach that would appeal to their target audience.
Solution
I developed a series of visually striking posters where each design was tailored to the theme of the event. Through the strategic use of typography, color and photography, I was able to create a unique visual identity for each event. The focus was on creating a design that not only informs, but also evokes emotion and builds excitement. This approach resulted in increased visibility of the event and strengthening of the Tango Caffe brand as a central place for nightlife.
